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Kestra (Kestra Private Wealth Services / Kestra Advisory Services) vs Lincoln Financial Advisors Fees: What Each Costs in Dollars at $250k, $500k, $1M

Guides › Financial Advisor Fees

Updated October 3, 2026. Quick answer: Kestra (Kestra Private Wealth Services / Kestra Advisory Services) has the lower published fee at $500,000: up to $12,500 a year (the published maximum, which the firm says is negotiable), versus up to $15,000 a year (the published maximum) for Lincoln Financial Advisors, computed from each firm’s own SEC-filed fee disclosure. Where a firm publishes only a maximum rate, the figure shown is that maximum, and what you pay may be lower. See the full side-by-side table below for $250,000, $1 million and $2 million.

What each firm charges, side by side

Account balanceKestra (Kestra Private Wealth Services / Kestra Advisory Services) (annual fee)Lincoln Financial Advisors (annual fee)
$250,000Up to $6,250Up to $7,500
$500,000Up to $12,500Up to $15,000
$1,000,000Up to $25,000Up to $30,000
$2,000,000Up to $50,000Up to $60,000

Kestra (Kestra Private Wealth Services / Kestra Advisory Services) discloses a published maximum rate of 2.5%, which the firm says is negotiable (Kestra Advisory Services, LLC Wrap Fee Program Brochure (Form ADV Part 2A, Appendix 1), August 20, 2026); Lincoln Financial Advisors discloses a published maximum rate of 3.0% (Osaic FA, Inc. Premier Series Wealth Management Program, Form ADV Part 2A, Appendix 1 (Wrap Fee Program Brochure), October 1, 2024).

What the fee includes, in each firm’s own words

Kestra (Kestra Private Wealth Services / Kestra Advisory Services) (Kestra Advisory Services, LLC Wrap Fee Program Brochure (Form ADV Part 2A, Appendix 1), August 20, 2026): “All fees are negotiable, subject to the maximum amount set forth below. FSP Fee Schedule Fee Type Assets Minimum Maximum Manager Fee $5,000+ 0.02% 0.45% Advisor Fee $5,000+ 0.00% 2.48% Client Fee $5,000+ 0.02% 2.50% … Client Fee is the sum of the Advisor Fee plus the Manager Fee. In instances where the maximum Advisor Fee plus the Manager Fee would exceed 2.5 percent, the Advisor fee is reduced so the Client Fee does not exceed 2.5 percent.” Fund Strategist Portfolios (FSP) Program, Client Fee (Advisor Fee + Manager Fee), $5,000+ accounts: 0.02% min, 2.50% max; Separately Managed Accounts (SMA) Program, Client Fee, $100,000+ accounts: 0.02% min, 2.50% max; Unified Managed Account (UMA) Program, Client Fee, $5,000+ accounts: 0.02% min, 2.50% max; APM-Wrap / most other AdvisorEnterprise programs, Maximum Client Fee: 2.50%; One passive/index-model program, Maximum Client Fee (lower cap): 1.50%.

Kestra’s advisory fee is entirely advisor-negotiated within a published floor/ceiling band; across its AdvisorEnterprise programs (FSP, SMA, UMA, APM-Wrap, etc.) the Client Fee ranges from about 0.02% up to a firm-wide Maximum Client Fee of 2.5% (one narrower passive-model program caps at 1.5%). The dollar figures on this page apply that 2.5% maximum to each balance, as the most a client could be charged. Kestra Advisory Services was used as the primary citation as the larger/parent RIA (formerly NFP Advisor Services).

Lincoln Financial Advisors (Osaic FA, Inc. Premier Series Wealth Management Program, Form ADV Part 2A, Appendix 1 (Wrap Fee Program Brochure), October 1, 2024): “OFA updated this Brochure and Items 1, 2, 3, 4, 5, 6, 7, 8, and 9 to reflect the fact that Lincoln Financial Advisors Corporation has rebranded and changed its name to Osaic FA, Inc. effective June 6, 2024. … Prior to the rebrand and name change effective June 6, 2024 as detailed above, Items 4, 6, and 9 of this Brochure were updated on May 28, 2024 as part of an interim updating amendment to reflect the fact that Lincoln Financial Advisors Corporation was acquired by Osaic Holdings, Inc. effective May 6, 2024. … The maximum annual program fee in Premier is 3.00% of the client’s assets under management.”

The October 2024 brochure above is the last Premier Series brochure filed under CRD 3978 and is the source for the figures on this page. The dollar figures on this page apply that 3.0% maximum to each balance, as the most a client could be charged. Actual fees are typically lower and individually negotiated.

How this compares

The median ria charges roughly 1.0% of assets under management annually (the benchmark). At $500,000, Kestra (Kestra Private Wealth Services / Kestra Advisory Services) runs up to $12,500 a year (the published maximum) and Lincoln Financial Advisors runs up to $15,000 a year (the published maximum): a difference of $2,500 a year between those figures at that balance.

Want the full breakdown for either firm on its own? Read the Kestra (Kestra Private Wealth Services / Kestra Advisory Services) fee page or the Lincoln Financial Advisors fee page for the complete tier table and source citations.

Comparing these two against a full move? Read the general mechanics of switching financial advisors, or use a dated termination letter once you decide.

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Sources

Methodology. This page was built October 3, 2026, re-pairing figures already archived and independently verified for Kestra (Kestra Private Wealth Services / Kestra Advisory Services) and Lincoln Financial Advisors from each firm’s own SEC-filed disclosure; sources linked above. Nothing here is personalized financial, tax, legal, or investment advice. See our Editorial Policy, Corrections, Affiliate Disclosure, and Disclaimer.

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