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Empower Personal Wealth vs Lincoln Financial Advisors Fees: What Each Costs in Dollars at $250k, $500k, $1M

Guides › Financial Advisor Fees

Updated September 18, 2026. Quick answer: Empower Personal Wealth is less expensive at $500,000: $4,450 a year, versus $15,000 a year for Lincoln Financial Advisors, computed from each firm’s own SEC-filed fee disclosure. See the full side-by-side table below for $250,000, $1 million and $2 million.

What each firm charges, side by side

Account balanceEmpower Personal Wealth (annual fee)Lincoln Financial Advisors (annual fee)
$250,000$2,225$7,500
$500,000$4,450$15,000
$1,000,000$7,900$30,000
$2,000,000$15,800$60,000

Empower Personal Wealth discloses a tiered schedule starting at 0.89% (Empower Advisory Group Personal Strategy(R) Wrap Fee Program Brochure (Form ADV Part 2A / Appendix 1), 2026-05-15); Lincoln Financial Advisors discloses a maximum, individually negotiated rate of 3.0% (Osaic FA, Inc. Premier Series Wealth Management Program, Form ADV Part 2A – Appendix 1 (Wrap Fee Program Brochure), October 1, 2024).

What the fee includes, in each firm’s own words

Empower Personal Wealth (Empower Advisory Group Personal Strategy(R) Wrap Fee Program Brochure (Form ADV Part 2A / Appendix 1), 2026-05-15): “On an annualized basis, EAG bases its Advisory Services fee on the following schedule calculated as a percentage of the total AUM: Investment Services Clients ($100,000 – $249,999 total AUM) 0.89% Wealth Management Clients ($250,000 – $999,999 total AUM) 0.89% Private Clients ($1 million or more total AUM) tiered structure $3MM or less AUM 0.79% On only the next $2MM AUM 0.69% On only the next $5MM AUM 0.59% On only the AUM over $10MM 0.49%”

Below $1,000,000 AUM, the whole balance is charged a flat 0.89% (identical rate for both the $100k-$249,999 and $250k-$999,999 bands, so $250,000 x 0.0089 = $2,225 and $500,000 x 0.0089 = $4,450). At $1,000,000 or more (‘Private Clients’), the schedule becomes marginal/tiered starting fresh at 0.79% for the first $3,000,000 of AUM (not just the amount above $1M) – the brochure’s own worked example for a $7.5M account confirms this marginal, first-$3M/next-$2M/next-$5M/over-$10M structure. So $1,000,000 x 0.0079 = $7,900 and, since $2,000,000 is still within the first-$3,000,000 tier, $2,000,000 x 0.0079 = $15,800. Note this creates a real disclosed rate drop right at the $1,000,000 breakpoint (0.89% below, 0.79% at/above), which is why the $1M and $2M dollar figures are proportionally lower relative to rate than the $250k/$500k figures. Entity is the successor to Personal Capital Advisors Corporation (SEC-registration terminated 2023-04-11 on a corp-to-LLC conversion); confirmed via Empower’s own site (empower.com/products-solutions/wealth-management, which names Empower Advisory Group, LLC as the RIA) and Empower’s own published one-page fee schedule (docs.empower.com/PDF/p/misc/management_fee.pdf), both of which restate this identical 0.89%/0.79%/0.69%/0.59%/0.49% schedule.

Lincoln Financial Advisors (Osaic FA, Inc. Premier Series Wealth Management Program, Form ADV Part 2A – Appendix 1 (Wrap Fee Program Brochure), October 1, 2024): “OFA updated this Brochure and Items 1, 2, 3, 4, 5, 6, 7, 8, and 9 to reflect the fact that Lincoln Financial Advisors Corporation has rebranded and changed its name to Osaic FA, Inc. effective June 6, 2024. … Prior to the rebrand and name change effective June 6, 2024 as detailed above, Items 4, 6, and 9 of this Brochure were updated on May 28, 2024 as part of an interim updating amendment to reflect the fact that Lincoln Financial Advisors Corporation was acquired by Osaic Holdings, Inc. effective May 6, 2024. … The maximum annual program fee in Premier is 3.00% of the client’s assets under management.”

IMPORTANT CONTEXT: Lincoln Financial Advisors Corporation ceased to exist as a distinct legal entity effective June 6, 2024 – it was acquired by Osaic Holdings, Inc. and renamed Osaic FA, Inc. (same CRD/registration, direct successor). CRD 3978’s SEC investment adviser registration was later terminated, effective January 28, 2025, and Osaic’s advisory business now runs through a different entity, Osaic Advisory Services, LLC (CRD 171070), which is SEC-registered today; both checked against SEC Investment Adviser Public Disclosure on September 19, 2026. The October 2024 brochure above is the last Premier Series brochure filed under CRD 3978 and is the source for the figures on this page. The Premier Series Program’s combined program fee (Sponsor Fee + Firm Fee + negotiable Adviser Fee + Manager/Strategist Fee + Broker-dealer/Custodian Fee, plus optional Overlay Services Fee) is capped at a disclosed maximum of 3.00% of AUM across all four Premier sub-programs; there is no single fixed published schedule since the Adviser Fee component is individually negotiated per client/IAR. dollar_at applies the disclosed 3.00% ceiling uniformly as the maximum a client could be charged (250000*0.03=7500; 500000*0.03=15000; 1000000*0.03=30000; 2000000*0.03=60000). Actual fees are typically lower and individually negotiated.

How this compares

Our benchmark of published adviser fee schedules puts the weighted median annual cost near $2,000 to $2,500 on $250,000 (the benchmark). At $500,000, Empower Personal Wealth runs $4,450 a year and Lincoln Financial Advisors runs $15,000 a year: a difference of $10,550 a year at that balance.

Want the full breakdown for either firm on its own? Read the Empower Personal Wealth fee page or the Lincoln Financial Advisors fee page for the complete tier table and source citations.

Comparing these two against a full move? Read the general mechanics of switching financial advisors, or use a dated termination letter once you decide.

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Sources

Methodology. This page was built September 18, 2026, re-pairing figures already archived and independently verified for Empower Personal Wealth and Lincoln Financial Advisors from each firm’s own SEC-filed disclosure; sources linked above. Nothing here is personalized financial, tax, legal, or investment advice. See our Editorial Policy, Corrections, Affiliate Disclosure, and Disclaimer.