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J.P. Morgan vs Voya Financial Advisors Fees: What Each Costs in Dollars at $250k, $500k, $1M

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Updated October 3, 2026. Quick answer: J.P. Morgan has the lower published fee at $500,000: up to $10,000 a year (the published maximum), versus $13,750 a year for Voya Financial Advisors, computed from each firm’s own SEC-filed fee disclosure. Where a firm publishes only a maximum rate, the figure shown is that maximum, and what you pay may be lower. See the full side-by-side table below for $250,000, $1 million and $2 million.

What each firm charges, side by side

Account balanceJ.P. Morgan (annual fee)Voya Financial Advisors (annual fee)
$250,000Up to $5,000$6,875
$500,000Up to $10,000$13,750
$1,000,000Up to $20,000$26,250
$2,000,000Up to $40,000$49,750

J.P. Morgan discloses a published maximum rate of 2.0% (J.P. Morgan Securities LLC Wrap Fee Program Brochure, Form ADV Part 2A Appendix 1, June 30, 2026); Voya Financial Advisors discloses a tiered schedule starting at 2.75% (Voya Financial Advisors, Inc. Part 2A Appendix 1 of Form ADV: Investor Center Wrap Fee Program Brochure (IC UMA Program), September 16, 2026).

What the fee includes, in each firm’s own words

J.P. Morgan Advisors (J.P. Morgan Securities LLC Wrap Fee Program Brochure, Form ADV Part 2A Appendix 1, June 30, 2026): “The maximum annual rate for JPMS’ component of the Fee is 2.00% for all Programs except for: CBP, which has a maximum annual rate for JPMS’ component of the Fee of 0.70%.”

J.P. Morgan Advisors discloses a flat 2.00% maximum JPMS-component rate for its main programs (Portfolio Advisor, Portfolio Manager, STRATIS, UMA, ICS), not a public breakpoint table. In STRATIS strategies, an additional Portfolio Manager fee (up to 0.75%) and Model Portfolio Provider fee (up to 0.38%) can stack on top of the 2.00%, and the smaller Customized Bond Portfolios program caps at 0.70% instead.

Voya Financial Advisors (Voya Financial Advisors, Inc. Part 2A Appendix 1 of Form ADV: Investor Center Wrap Fee Program Brochure (IC UMA Program), September 16, 2026): “Maximum Annual Total Client Fee Portfolio Value From To Annual Total Client Fee First $ 0-$ 250,000 2.75% Next $ 250,001-$ 500,000 2.75% Next $ 500,001-$ 1,000,000 2.50% Next $ 1,000,001-$ 2,000,000 2.35% Next $ 2,000,001-$ 5,000,000 2.10% Next $ 5,000,001-$ 10,000,000 2.05% Next $10,000,001 and over 2.00%”

Marginal/tiered schedule from VFA’s IC UMA Program wrap brochure table: each dollar band is billed only at its own rate (matching the Cambridge/industry convention for ‘Tiered Fee Structure’ presentation with First/Next bands). The dollar figures in the table apply the schedule’s rates to each balance.

How this compares

Our benchmark of published adviser fee schedules puts the weighted median annual cost near $2,000 to $2,500 on $250,000 (the benchmark). At $500,000, J.P. Morgan runs up to $10,000 a year (the published maximum) and Voya Financial Advisors runs $13,750 a year: a difference of $3,750 a year between those figures at that balance.

Want the full breakdown for either firm on its own? Read the J.P. Morgan fee page or the Voya Financial Advisors fee page for the complete tier table and source citations.

Thinking about leaving one of these firms instead of pricing what you would pay to stay? See what it costs to leave J.P. Morgan, or read the general mechanics of switching financial advisors.

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Sources

Methodology. This page was built October 3, 2026, re-pairing figures already archived and independently verified for J.P. Morgan and Voya Financial Advisors from each firm’s own SEC-filed disclosure; sources linked above. Nothing here is personalized financial, tax, legal, or investment advice. See our Editorial Policy, Corrections, Affiliate Disclosure, and Disclaimer.

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