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Fisher Investments vs UBS Fees: What Each Costs in Dollars at $250k, $500k, $1M

Guides › Financial Advisor Fees

Updated October 3, 2026. Quick answer: Fisher Investments has the lower published fee at $500,000: $7,500 a year, versus up to $12,500 a year (the published maximum) for UBS, computed from each firm’s own SEC-filed fee disclosure. Where a firm publishes only a maximum rate, the figure shown is that maximum, and what you pay may be lower. See the full side-by-side table below for $250,000, $1 million and $2 million.

What each firm charges, side by side

Account balanceFisher Investments (annual fee)UBS (annual fee)
$250,000$3,750Up to $6,250
$500,000$7,500Up to $12,500
$1,000,000$12,500Up to $25,000
$2,000,000$23,750Up to $50,000

Fisher Investments discloses a tiered schedule starting at 1.50% flat (Fisher Investments Form ADV Part 2A, “Private Client” Brochure, February 11, 2026); UBS discloses a published maximum rate of 2.5% (UBS Financial Services Inc. Form ADV Part 2A Brochure (PMP/AAP fee schedule), March 31, 2026).

What the fee includes, in each firm’s own words

Fisher Investments (Fisher Investments Form ADV Part 2A, “Private Client” Brochure, February 11, 2026): “FI’s private client basic billing rates for one or more aggregated accounts owned by the same client: Equity and Blended Accounts, Annual Management Fee: First $1 million 1.25%, Next $4 million 1.125%, Additional Amounts Over $5 million 1.000%. FI typically targets clients with at least $1,000,000 in investable assets but will accept smaller client relationships at FI’s discretion which will be billed at an annual rate of 1.50%.”

Below roughly $900,000 to $1,000,000, Fisher bills a flat 1.50% relationship rate; at or above $1,000,000 the marginal Equity and Blended schedule above applies.

UBS (UBS Financial Services Inc. Form ADV Part 2A Brochure (PMP/AAP fee schedule), March 31, 2026): “UBS Investment Advisory Fee Schedule, Maximum Fee: All Assets and strategy types (Equity, Balanced and Fixed Income Accounts): 2.50%.”

UBS’s core retail advisory programs (Portfolio Management Program, Advisor Allocation Program) disclose a flat 2.50% maximum, negotiable rate rather than a published breakpoint table. UBS does publish a genuine tiered dollar schedule for Institutional Consulting, but that program requires a $5,000,000 minimum and is not representative of a typical account.

How this compares

Our benchmark of published adviser fee schedules puts the weighted median annual cost near $2,000 to $2,500 on $250,000 (the benchmark). At $500,000, Fisher Investments runs $7,500 a year and UBS runs up to $12,500 a year (the published maximum): a difference of $5,000 a year between those figures at that balance.

Want the full breakdown for either firm on its own? Read the Fisher Investments fee page or the UBS fee page for the complete tier table and source citations.

Thinking about leaving one of these firms instead of pricing what you would pay to stay? See what it costs to leave Fisher Investments or what it costs to leave UBS, or read the general mechanics of switching financial advisors.

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Sources

Methodology. This page was built October 3, 2026, re-pairing figures already archived and independently verified for Fisher Investments and UBS from each firm’s own SEC-filed disclosure; sources linked above. Nothing here is personalized financial, tax, legal, or investment advice. See our Editorial Policy, Corrections, Affiliate Disclosure, and Disclaimer.

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