Guides › Financial Advisor Fees
Updated September 18, 2026. Quick answer: TIAA Wealth Management is less expensive at $500,000: $4,500 a year, versus $12,500 a year for Equitable Advisors, computed from each firm’s own SEC-filed fee disclosure. See the full side-by-side table below for $250,000, $1 million and $2 million.
What each firm charges, side by side
| Account balance | Equitable Advisors (annual fee) | TIAA Wealth Management (annual fee) |
|---|---|---|
| $250,000 | $6,250 | $2,250 |
| $500,000 | $12,500 | $4,500 |
| $1,000,000 | $25,000 | $9,000 |
| $2,000,000 | $50,000 | $16,000 |
Equitable Advisors discloses a maximum, individually negotiated rate of 2.5% (Equitable Advisors, LLC 2026 Firm Brochure (Form ADV Part 2A), March 2026); TIAA Wealth Management discloses a tiered schedule starting at 0.90% (TIAA-CREF Individual & Institutional Services, LLC – Advice & Planning Services – Private Asset Management Disclosure Brochure (Form ADV Part 2A), March 31, 2026).
What the fee includes, in each firm’s own words
Equitable Advisors (Equitable Advisors, LLC 2026 Firm Brochure (Form ADV Part 2A), March 2026): “The Account Fee is customarily negotiable (in whole or in part). Each LPL Program as its own maximum Account Fee; the highest account fee in an LPL Program is 2.5% of the client’s account value on an annualized basis, and is usually payable quarterly in advance.”
Equitable Advisors’ current (March 2026) Form ADV Part 2A explicitly states in its Item 2 material-changes summary that its old advisory fee chart ‘has been removed and language has been added to provide for negotiability of fees.’ No per-tier, per-dollar-bracket schedule is published; clients invest through LPL advisory programs and the brochure states only a ceiling: the highest Account Fee across LPL Programs generally is 2.5% of account value annually (Retirement Plan/ERISA services are capped lower, generally 0.75%). dollar_at values apply this 2.5% ceiling uniformly (250,000 x 0.025 = $6,250; 500,000 x 0.025 = $12,500; 1,000,000 x 0.025 = $25,000; 2,000,000 x 0.025 = $50,000) as the worst-case/maximum figure a client could be charged; actual negotiated rates are typically lower and are not disclosed in bracket form anywhere in the brochure.
TIAA Wealth Management (TIAA-CREF Individual & Institutional Services, LLC – Advice & Planning Services – Private Asset Management Disclosure Brochure (Form ADV Part 2A), March 31, 2026): “The PAM Fee schedules for the discretionary accounts are provided below. They are subject to change with prior notice to materially impacted clients enrolled in PAM. … PAM Fee Blended Schedule Value Bracket Annual Fee as % First $1,000,000 of market value 0.90% Next $2,000,000 0.70% Next $2,000,000 0.50% Over $5,000,000 0.40%”
Marginal/tax-bracket-style tiers from the PAM Fee Blended Schedule (the Private Asset Management program run by TC Services, TIAA’s high-net-worth wealth-management arm, sub-advised by TIAA Wealth Investment Management LLC). $250k: 250,000 x 0.90% = $2,250. $500k: 500,000 x 0.90% = $4,500. $1M: 1,000,000 x 0.90% = $9,000. $2M: first $1,000,000 x 0.90% = $9,000, plus the next $1,000,000 (of the $1,000,001-$3,000,000 tier) x 0.70% = $7,000, total $16,000. TIAA Wealth Investment Management LLC (CRD 334925, SEC file 801-132296, the WIM sub-adviser entity) has no client-facing fee schedule of its own – it is paid a flat sub-advisory basis-point fee by TC Services/TIAA Trust; the PAM brochure sponsored by TC Services is the entity that actually bills clients and is the correct primary source for a buildable schedule. A separate ‘PAM Fee Exclusively Fixed Income Schedule’ (0.50%/0.35%/0.25%/0.20%/0.15% tiers) applies only to all-fixed-income accounts and was not used here.
How this compares
Our benchmark of published adviser fee schedules puts the weighted median annual cost near $2,000 to $2,500 on $250,000 (the benchmark). At $500,000, Equitable Advisors runs $12,500 a year and TIAA Wealth Management runs $4,500 a year: a difference of $8,000 a year at that balance.
Want the full breakdown for either firm on its own? Read the Equitable Advisors fee page or the TIAA Wealth Management fee page for the complete tier table and source citations.
Thinking about leaving one of these firms instead of pricing what you would pay to stay? See what it costs to leave Equitable Advisors, or read the general mechanics of switching financial advisors.
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Source: WiserAdvisor’s service descriptionSources
- Equitable Advisors, LLC 2026 Firm Brochure (Form ADV Part 2A) (March 2026): https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1036195
- SEC Investment Adviser Public Disclosure, Equitable Advisors, LLC (CRD #6627): https://adviserinfo.sec.gov/firm/summary/6627
- TIAA-CREF Individual & Institutional Services, LLC – Advice & Planning Services – Private Asset Management Disclosure Brochure (Form ADV Part 2A) (March 31, 2026): https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1028127
- SEC Investment Adviser Public Disclosure, TIAA-CREF Individual & Institutional Services, LLC (d/b/a Advice & Planning Services, sponsor of the Private Asset Management Program) (CRD #20472): https://adviserinfo.sec.gov/firm/summary/20472
Methodology. This page was built September 18, 2026, re-pairing figures already archived and independently verified for Equitable Advisors and TIAA Wealth Management from each firm’s own SEC-filed disclosure; sources linked above. Nothing here is personalized financial, tax, legal, or investment advice. See our Editorial Policy, Corrections, Affiliate Disclosure, and Disclaimer.