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Betterment Premium vs Lincoln Financial Advisors Fees: What Each Costs in Dollars at $250k, $500k, $1M

Guides › Financial Advisor Fees

Updated September 18, 2026. Quick answer: Betterment Premium is less expensive at $500,000: $3,250 a year, versus $15,000 a year for Lincoln Financial Advisors, computed from each firm’s own SEC-filed fee disclosure. See the full side-by-side table below for $250,000, $1 million and $2 million.

What each firm charges, side by side

Account balanceBetterment Premium (annual fee)Lincoln Financial Advisors (annual fee)
$250,000$1,625$7,500
$500,000$3,250$15,000
$1,000,000$6,500$30,000
$2,000,000$5,000$60,000

Betterment Premium discloses a tiered schedule starting at 0.65% (Form ADV Part 2A – Betterment Client Brochure (Betterment LLC), 2026-07-31); Lincoln Financial Advisors discloses a maximum, individually negotiated rate of 3.0% (Osaic FA, Inc. Premier Series Wealth Management Program, Form ADV Part 2A – Appendix 1 (Wrap Fee Program Brochure), October 1, 2024).

What the fee includes, in each firm’s own words

Betterment Premium (Form ADV Part 2A – Betterment Client Brochure (Betterment LLC), 2026-07-31): “Retail Clients who receive Betterment Premium Services pay a wrap fee of 0.65% of their account balance in annualized fees, which includes Betterment’s 0.25% annualized wrap fee plus 0.40% for access to Premium Services provided by Betterment’s team of financial consultants (subject to the Discount described in Item 5B. below). Betterment waives the 0.40% fee for Premium Services on account balances above $1 million. … A balance of at least $100,000 is required to be eligible to participate in the Betterment Premium plan.”

Whole-balance (breakpoint) fee, not marginal: the 0.65% combined rate (0.25% base wrap fee + 0.40% Premium access fee) applies to the full balance once the $100,000 Premium minimum is met, up to and including $1,000,000 ($250,000 x 0.0065 = $1,625; $500,000 x 0.0065 = $3,250; $1,000,000 x 0.0065 = $6,500, since the brochure waives the 0.40% Premium fee only on balances ‘above’ $1 million, not at exactly $1 million). Above $1,000,000 the 0.40% Premium fee is waived, leaving only the 0.25% base wrap fee on the entire balance ($2,000,000 x 0.0025 = $5,000). This produces a real fee cliff where a $1,000,000 account pays more in dollar terms than a $2,000,000 account – that is a direct, disclosed consequence of the waiver threshold, not an error.

Lincoln Financial Advisors (Osaic FA, Inc. Premier Series Wealth Management Program, Form ADV Part 2A – Appendix 1 (Wrap Fee Program Brochure), October 1, 2024): “OFA updated this Brochure and Items 1, 2, 3, 4, 5, 6, 7, 8, and 9 to reflect the fact that Lincoln Financial Advisors Corporation has rebranded and changed its name to Osaic FA, Inc. effective June 6, 2024. … Prior to the rebrand and name change effective June 6, 2024 as detailed above, Items 4, 6, and 9 of this Brochure were updated on May 28, 2024 as part of an interim updating amendment to reflect the fact that Lincoln Financial Advisors Corporation was acquired by Osaic Holdings, Inc. effective May 6, 2024. … The maximum annual program fee in Premier is 3.00% of the client’s assets under management.”

IMPORTANT CONTEXT: Lincoln Financial Advisors Corporation ceased to exist as a distinct legal entity effective June 6, 2024 – it was acquired by Osaic Holdings, Inc. and renamed Osaic FA, Inc. (same CRD/registration, direct successor). CRD 3978’s SEC investment adviser registration was later terminated, effective January 28, 2025, and Osaic’s advisory business now runs through a different entity, Osaic Advisory Services, LLC (CRD 171070), which is SEC-registered today; both checked against SEC Investment Adviser Public Disclosure on September 19, 2026. The October 2024 brochure above is the last Premier Series brochure filed under CRD 3978 and is the source for the figures on this page. The Premier Series Program’s combined program fee (Sponsor Fee + Firm Fee + negotiable Adviser Fee + Manager/Strategist Fee + Broker-dealer/Custodian Fee, plus optional Overlay Services Fee) is capped at a disclosed maximum of 3.00% of AUM across all four Premier sub-programs; there is no single fixed published schedule since the Adviser Fee component is individually negotiated per client/IAR. dollar_at applies the disclosed 3.00% ceiling uniformly as the maximum a client could be charged (250000*0.03=7500; 500000*0.03=15000; 1000000*0.03=30000; 2000000*0.03=60000). Actual fees are typically lower and individually negotiated.

How this compares

Our benchmark of published adviser fee schedules puts the weighted median annual cost near $2,000 to $2,500 on $250,000 (the benchmark). At $500,000, Betterment Premium runs $3,250 a year and Lincoln Financial Advisors runs $15,000 a year: a difference of $11,750 a year at that balance.

Want the full breakdown for either firm on its own? Read the Betterment Premium fee page or the Lincoln Financial Advisors fee page for the complete tier table and source citations.

Thinking about leaving one of these firms instead of pricing what you would pay to stay? See what it costs to leave Betterment Premium, or read the general mechanics of switching financial advisors.

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Sources

Methodology. This page was built September 18, 2026, re-pairing figures already archived and independently verified for Betterment Premium and Lincoln Financial Advisors from each firm’s own SEC-filed disclosure; sources linked above. Nothing here is personalized financial, tax, legal, or investment advice. See our Editorial Policy, Corrections, Affiliate Disclosure, and Disclaimer.