Updated July 7, 2026. Quick answer (2026): AUM fees at $3M are about $30,000/year at 1.00%, $22,500/year at 0.75%, and $15,000/year at 0.50% before fund, platform, overlay, trading, tax-prep, or implementation costs. The right comparison is annual cost plus written scope, not the percentage alone.
AUM fees at $3M table
| AUM rate | Annual advisor fee | Ask before accepting |
|---|---|---|
| 1.00% | $30,000/year | Is this full-service planning, or mainly investment management? |
| 0.75% | $22,500/year | What breakpoints, caps, or household billing rules apply? |
| 0.50% | $15,000/year | Are tax, estate, charitable, and concentrated-stock planning included? |
Compare nearby balances: AUM fees at $500k, AUM fees at $1M, AUM fees at $2M, and financial advisor fees for a $3 million portfolio.
A quarter of a point is about $7,500 a year at this balance.
The table above prices the same $3,000,000 at $30,000, $22,500 and $15,000 a year depending only on the rate you agree to. Which of those you end up paying is a negotiation, and a second written quote is the cheapest leverage in it. The matching service below introduces you to advisers who pay to meet you.
Before you start, what actually happens. The form is run by Kapitalwise, our advisor-matching partner. Kapitalwise sends your details to advisers who pay for the introduction, so expect calls and texts. Clear Money Guide is paid when you submit the form, whether or not you ever hire anyone. This is free to you and there is no obligation to hire anyone.
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At $3M, small percentages are large dollars
- A 0.25 percentage-point difference equals about $7,500/year on a $3M portfolio.
- Ask whether tax, estate, charitable, and implementation work is included or billed separately.
- Compare the same scope against flat annual planning, retainer, hourly/project, and robo-supported options.
Methodology
- We convert common AUM rates into annual dollar amounts for a $3,000,000 portfolio.
- We compare AUM with flat annual, hourly, project, retainer, and robo-supported alternatives by scope and cost.
- This page was materially reviewed on July 7, 2026. It is educational, not personalized financial, tax, legal, or investment advice.
Editorial standards: Editorial Policy
What firms actually disclose at this balance. In our own benchmark of published adviser fee schedules, the weighted median annual cost at $3,000,000 is $24,000 to $26,000, taken from the Form ADV Part 2A filings of 176 SEC-registered advisers. The full benchmark, with method.
Where $3M sits in the wider schedule: AUM fee breakpoints from $250k to $3M. To price a different balance, use the AUM fee calculator.