Guides › Financial Advisor Fees
Updated October 3, 2026. Quick answer: Betterment Premium is less expensive at $500,000: $3,250 a year, versus $7,750 a year for Thrivent, computed from each firm’s own SEC-filed fee disclosure. See the full side-by-side table below for $250,000, $1 million and $2 million.
What each firm charges, side by side
| Account balance | Betterment Premium (annual fee) | Thrivent (annual fee) |
|---|---|---|
| $250,000 | $1,625 | $4,250 |
| $500,000 | $3,250 | $7,750 |
| $1,000,000 | $6,500 | $14,500 |
| $2,000,000 | $5,000 | $29,000 |
Betterment Premium discloses a tiered schedule starting at 0.65% (Form ADV Part 2A, Betterment Client Brochure (Betterment LLC), 2026-07-31); Thrivent discloses a tiered schedule starting at 2.00% (Thrivent Investment Management Inc. Managed Accounts Program Brochure, Form ADV Part 2A Appendix 1, July 2026).
What the fee includes, in each firm’s own words
Betterment Premium (Form ADV Part 2A, Betterment Client Brochure (Betterment LLC), 2026-07-31): “Retail Clients who receive Betterment Premium Services pay a wrap fee of 0.65% of their account balance in annualized fees, which includes Betterment’s 0.25% annualized wrap fee plus 0.40% for access to Premium Services provided by Betterment’s team of financial consultants (subject to the Discount described in Item 5B. below). Betterment waives the 0.40% fee for Premium Services on account balances above $1 million. … A balance of at least $100,000 is required to be eligible to participate in the Betterment Premium plan.”
This produces a real fee cliff where a $1,000,000 account pays more in dollar terms than a $2,000,000 account, that is a direct, disclosed consequence of the waiver threshold, not an error. The dollar figures in the table apply the schedule’s rates to each balance.
Thrivent (Thrivent Investment Management Inc. Managed Accounts Program Brochure, Form ADV Part 2A Appendix 1, July 2026): “You will be charged a Program Fee for each Account in the Program. The Program Fee will not exceed the applicable rate from the following fee schedule(s). Those maximums are the Advisor, Advisor Guided, SELECT, Income-Focused, Genesis, Shepherd, Impact and Shield schedule: Up to $99,999 2.00%, $100,000-$249,999 1.85%, $250,000-$499,999 1.70%, $500,000-$999,999 1.55%, $1,000,000-$2,999,999 1.45%, $3,000,000-$4,999,999 1.25%, $5,000,000-$9,999,999 1.00%, $10,000,000 and above 0.90%.”
Thrivent uses a breakpoint schedule: the single rate for your bracket applies to the whole balance, not just the amount above the breakpoint. These are the Maximum Program Fee rates on Thrivent’s Advisor, Advisor Guided, SELECT, Income-Focused, Genesis, Shepherd, Impact and Shield schedule, the one covering the programs open to new investors at the $25,000 minimum; the brochure states the Program Fee is negotiable, so an individual account can be lower. Thrivent’s separate SMA/UMA schedule runs higher, to a 2.50% maximum, and its Advantage schedule is closed to new investors. Optional Dedicated Planning Services is a separate fee component, but the brochure states the sum cannot exceed these same maximums. This is Thrivent Investment Management’s Managed Accounts Program (TIMI); the separate Thrivent Advisor Network channel discloses only a ceiling, not these breakpoints.
How this compares
Our benchmark of published adviser fee schedules puts the weighted median annual cost near $2,000 to $2,500 on $250,000 (the benchmark). At $500,000, Betterment Premium runs $3,250 a year and Thrivent runs $7,750 a year: a difference of $4,500 a year at that balance.
Want the full breakdown for either firm on its own? Read the Betterment Premium fee page or the Thrivent fee page for the complete tier table and source citations.
Thinking about leaving one of these firms instead of pricing what you would pay to stay? See what it costs to leave Betterment Premium or what it costs to leave Thrivent, or read the general mechanics of switching financial advisors.
Find the right next step for your situation
About how much do you have invested? Pick the range that fits; your next step appears immediately below.
Betterment Premium runs $3,250 a year at $500,000. See what else is available.
If your portfolio is $250,000 or more, this connects you (free, with no obligation to hire anyone) with 2 to 3 vetted advisors.
Before you start, what actually happens. The matching service is run by WiserAdvisor, an independent advisor-matching company. It opens on their site, asks for your ZIP code and a few questions, and matches you with 2 to 3 vetted advisors. It is free to you.
WiserAdvisor states the service is built for portfolios of $250,000 and above. By submitting, you consent to emails, phone calls and text messages from WiserAdvisor and up to three advisors, so expect to be contacted. Clear Money Guide is paid when you complete the form, whether or not you ever hire anyone.
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Compare Betterment Premium and Thrivent against a fee-based match.
Price the destination before you decide. The matching service below introduces you to advisers who pay to meet you.
Before you start, what actually happens. The form is run by Kapitalwise, our advisor-matching partner. Kapitalwise sends your details to advisers who pay for the introduction, so expect calls and texts. Clear Money Guide is paid when you submit the form, whether or not you ever hire anyone. This is free to you and there is no obligation to hire anyone.
The Kapitalwise form opens here; you stay on this page.
What happens when you press the button
It asks about nine questions: age, investable assets, location; then your name, email and phone number, and verifies the phone by text. Nothing loads and nothing reaches Kapitalwise until you press the button.
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Answer againSources
- Form ADV Part 2A, Betterment Client Brochure (Betterment LLC) (2026-07-31): https://files.adviserinfo.sec.gov/IAPD/Content/Common/crd_iapd_Brochure.aspx?BRCHR_VRSN_ID=1053566
- SEC Investment Adviser Public Disclosure, Betterment LLC (CRD #149117): https://adviserinfo.sec.gov/firm/summary/149117
- Thrivent Investment Management Inc. Managed Accounts Program Brochure, Form ADV Part 2A Appendix 1 (July 2026): https://www.thrivent.com/files/24839.pdf
- SEC Investment Adviser Public Disclosure, Thrivent Investment Management Inc. (CRD #18387): https://adviserinfo.sec.gov/firm/summary/18387
Methodology. This page was built October 3, 2026, re-pairing figures already archived and independently verified for Betterment Premium and Thrivent from each firm’s own SEC-filed disclosure; sources linked above. Nothing here is personalized financial, tax, legal, or investment advice. See our Editorial Policy, Corrections, Affiliate Disclosure, and Disclaimer.