Updated October 29, 2026. Quick answer: Chase’s financial advisors work for J.P. Morgan Wealth Management, which sells advice through J.P. Morgan Securities LLC, the same SEC-registered firm whose Form ADV we use for J.P. Morgan fees. What you pay depends on which Chase service you use. Chase’s Personal Advisors page prices its team service at 0.6% a year on $25,000 to $249,999 and 0.5% over $250,000; its Private Client Advisor pricing page lists a maximum advisory fee of 1.45% on its main advisory programs; and the firm’s Form ADV allows J.P. Morgan Securities’ own component to reach 2.00%, negotiable. At a $500,000 balance, computed as the rate times the balance, those readings are $2,500, $7,250 and $10,000 a year. Ask for the rate that applies to your account in writing.
Who a Chase financial advisor works for
Chase’s investing page says “offers investment products and services through J.P. Morgan Securities LLC (JPMS), a registered broker-dealer and investment adviser” and that the business is “J.P. Morgan Wealth Management”. The registered firm behind the Chase advisor is J.P. Morgan Securities LLC (CRD 79). The SEC’s adviser database listed it as an active, SEC-registered investment adviser when we checked on October 29, 2026.
So the legal entity, the Form ADV and the fee ceiling are the same ones behind our J.P. Morgan fees page. What differs is the way Chase prices some of its own services, below.
What Chase says its advisors cost
| Chase service | What Chase’s own page says |
|---|---|
| Personal Advisors (a team of advisors, by video or phone) | “Depending on your investment amount, you’ll pay an annual fee between 0.6% and 0.5% of the assets in your account.” The page labels the bands “Invest from $25,000 to $249,999: 0.6% annual fee” and “Invest over $250,000: 0.5% annual fee”. |
| Private Client Advisor, advisory program (a dedicated advisor in your community) | Chase says “you generally pay a fee based on the value of your account assets”. Its pricing table, in a column headed Maximum Advisory Fee, lists 1.45% for the J.P. Morgan Core Advisory Portfolio (minimum initial investment $10,000), 1.45% for the Mutual Fund Advisory Portfolio ($50,000), 1.45% for the Advisory Program ($50,000) and 0.70% for the Fixed Income Advisory Program ($100,000). |
| Private Client Advisor, brokerage account | “These accounts have a transaction-based cost structure.” Chase prints an average brokerage account fee of $50 a year and says “The $50 annual fee is waived if you satisfy any of the following: you are a Chase Private Client or you have $25,000+ in combined investment balances or you generate $50 in commissions during the calendar year”. |
Chase also says “Advisor fees are based on the services and products you choose.” It says “Advised clients generally have $25,000 or more in investable assets.” Chase’s Personal Advisors page adds that “Annual advisory fees don’t include operating expenses on the investments in your portfolio”, so the fund costs inside the portfolio come on top.
What the Form ADV allows
The Form ADV wrap fee brochure of J.P. Morgan Securities LLC (June 30, 2026) says “The maximum annual rate for JPMS’ component of the Fee is 2.00% for all Programs except for” two cases. One is “CBP, which has a maximum annual rate for JPMS’ component of the Fee of 0.70%”. The other is “Certain strategies in STRATIS managed by affiliates of JPMS, which may have a lower maximum annual rate”.
Two more sentences from the same brochure matter for a Chase reader. It says “JPMS can negotiate, reduce, or completely waive the JPMS component of the Fee for any client or group of clients”. And in the STRATIS program “The Portfolio Manager component of the Fee is currently up to 0.75% annually” and “The Model Portfolio Provider component of the Fee is currently up to 0.38% annually”, on top of the 2.00% for J.P. Morgan Securities’ own component: 2.00% plus the 0.75% manager component is 2.75%, which is $13,750 a year on $500,000 before fund costs. The brochure does not say whether the model-provider component can be charged in addition to the manager component, so we do not total all three.
Why does Chase print 1.45% when the brochure says 2.00%? The brochure explains that “the same or similar program or strategy is available through another J.P. Morgan sales channel with a lower maximum annual rate”. It does not name Chase, and Chase’s page does not mention the brochure, so we cannot tell you which maximum applies to your account. That is the question to ask your advisor, and to get answered in writing.
What that costs in dollars
| Balance | Personal Advisors (0.6% below $250,000, 0.5% above) | Private Client Advisor advisory programs, at Chase’s 1.45% maximum | Form ADV ceiling for J.P. Morgan Securities’ own component (2.00%) |
|---|---|---|---|
| $100,000 | $600 (computed) | $1,450 (computed) | $2,000 (computed) |
| $500,000 | $2,500 (computed) | $7,250 (computed) | $10,000 (computed) |
| $1,000,000 | $5,000 (computed) | $14,500 (computed) | $20,000 (computed) |
How each cell is computed: the rate times the balance. 0.6% of $100,000 is $600; 0.5% of $500,000 is $2,500; 0.5% of $1,000,000 is $5,000; 1.45% of $100,000 is $1,450; 1.45% of $500,000 is $7,250; 1.45% of $1,000,000 is $14,500; 2.00% of $100,000 is $2,000; 2.00% of $500,000 is $10,000; 2.00% of $1,000,000 is $20,000. We apply the band’s rate to the whole balance, because Chase’s page labels one rate for each band and shows no marginal calculation. The Chase columns are Chase’s published prices and maximums, the last column is a ceiling in a negotiable filing, and none of them is a quote for your account. Fund costs inside the portfolio are not included in any column.
Before you sign with a Chase advisor
Look the firm up on the SEC’s adviser database and read its Form CRS (the SEC’s Investor.gov/CRS explains it). Ask which service and which program the advisor is proposing, the exact annual percentage in dollars on your balance, whether any manager fee is added, and whether the advisor is a fiduciary on every part of the account. Our fiduciary page covers J.P. Morgan’s own answer, the minimums are on their own page, and how to leave J.P. Morgan covers the transfer-out fee across Chase and J.P. Morgan accounts. For a comparison with other firms see how much a financial advisor costs.
How Clear Money Guide is paid
Clear Money Guide participates in the WiserAdvisor referral program and may earn compensation when a reader submits a form through our partner route, at no extra cost to you. We have no referral relationship with Chase or J.P. Morgan, and the compensation does not change what we wrote about it. See our affiliate disclosure.
Common mistakes
- Treating one Chase number as the Chase price: Personal Advisors, Private Client Advisor advisory programs and brokerage accounts are priced three different ways.
- Reading a maximum as the fee you will pay: both the 1.45% on Chase’s page and the 2.00% in the Form ADV are maximums.
- Forgetting the fund costs: Chase says its annual advisory fees do not include the operating expenses of the investments in the portfolio.
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Answer againSources
- Chase, Investment Services and Wealth Management page (chase.com), read October 29, 2026: www.chase.com
- Chase, J.P. Morgan Private Client Advisor pricing page (chase.com), read October 29, 2026: www.chase.com
- Chase, J.P. Morgan Personal Advisors page (chase.com), read October 29, 2026: www.chase.com
- J.P. Morgan Securities LLC Wrap Fee Program Brochure, Form ADV Part 2A Appendix 1 (June 30, 2026): www.jpmorgan.com
Read from the filings and pages linked above on October 29, 2026. General information, not investment advice. Fees and minimums change, and the firm’s current brochure and a written quote are the documents that decide what you pay.